Digital Marketing - B2B (Fundamentals)

In this class, you will learn a comprehensive understanding of digital marketing strategies and tactics specifically designed for B2B companies. Module 1: Introduction to B2B Digital Marketing Module 2: Content Marketing Module 3: SEO Module 4: PPC Advertising Module 5: Social Media Marketing Module 6: Email Marketing Module 7: Lead Generation and Nurturing Module 8: Analytics and Reporting Module 9: Agency selection Each module will include a combination of presentations, group discussions, and hands-on exercises. Participants will be encouraged to share their own experiences and ask questions throughout the training. After the training, participants will gain access to additional resources to help them implement what they have learned in their own B2B digital marketing efforts.